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Play the Telemarketer Bottleneck Game and Help Reduce Telemarketing

In America, when there is a perceived problem, the government tries to jump in and legislate it away.  With the scourge of telemarketing abusing the phone system, in the government’s infinity wisdom, they created the Do Not Call Registry.  Instead of stopping telemarketers from calling your home, it just increases the cost of doing business for legitimate firms, and the rogue firms just figure out ways around the system.

What a lot of people of resorted to do to avoid telemarketing calls, is to get an unlisted telephone number, and purchase caller-id from their phone company.  The idea is that if you don’t recognize the phone number, or if it is market anonymous, you would not answer the phone.  That may help you out for now, but eventually, the telemarketers will get to you. 

A better solution (and the one I’m pitching here) is a game I came up with that you can play with your kids, called the Telemarketer Bottleneck Game (TBG for short).  They idea of the game is simple.  When a phone call comes in from what looks like a telemarketing call, let one of the kids answer the phone.  The game starts as soon the phone is answered, and the objective is to keep a human on the line for as long as possible, with minimal time on the phone by the kids.  The idea is for your child to tell the telemarketer that they will get mommy (or daddy) and to please hold while they get their parent.  What works best is a phone with a hold feature, and some sort of Hold indicator light on the phone.  Try keeping the flashing hold light on for as long as possible, and the game is over once the light goes out.  The total time on hold is your kid’s score, and the best score for the week (and/or month) will win some sort of prize.  Kids are allowed to pick up the phone occasionally (even encouraged) and “play dumb” tell the telemarketer that they will go and get their parent (again).  Tag teaming the telemarketer using other kids tends to keep the game going even longer.

What’s the purpose of this game (besides laughing at the crazy person on the other end waiting on hold)?  Well, the most expensive and limiting resources for telemarketers are the actually humans on the other end of your call.  The actual cost of the call, or the computer systems is peanuts compared to the people.  By tying up a very valuable resource, you are in effect limiting how many people the telemarketing firm can effectively call an hour.  The longer they are on hold, the less time they can actually spend on other calls.  Eventually, if enough people play along, the cost of telemarketing becomes greater then the benefits and that will end yet another telemarketing campaign.  Our families average score, 5 minutes, with about 20 minutes as the best score.

Caveats:

  • Train your kids to know the tell-tale signs of telemarketer call, the click and then delay before a real person replies (while the firm’s computer’s routes your call to a human) and always be around to monitor the situation.
  • Kids shouldn’t play this game without approval of their parents
  • This game doesn’t scale well to cell phones, since you may be paying for your air-time.
  • If you tie up your line too much, then you will not be able to get phone calls, which is a limited factor on playing the game.  But like any good games, it gets boring if you play all the time.
Published Thursday, January 19, 2006 11:51 AM by donxml
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Haacked said:

Or you can play the game that Jim Florentine does with telemarketers. Check out his mp3 seriese "Terrorizing Telemarketers". It is absolutely hilarious!

http://www.jimflorentine.com/download.htm
January 19, 2006 1:28 PM

Elliotte Rusty Harold said:

Don, you're flat out wrong about the Do Not Call Registry. It has radically reduced the number of unsolicited calls I get, almost all of which used to be from legitimate firms like Sprint and AT&T. Almost everyone I know who's signed up feels the same. The so-called rogue firms may still be out there calling, but they were never more than a drop in the bucket anyway.

Your proposal is amusing but would have little practical effect. The Do-Not-Call registry works, and it's a good example of successful government action. The free market and individual action are not the right answer to all problems. This is a clear case when government action to redress externalities is both necessary and effective.
January 19, 2006 9:40 PM

Don Demsak said:

I'm actually working with the Do Not Call system and its data right now, and let me tell you, it is one big mess. Instead of doing the right thing and offering up something like a web service to verify if a number is on the list, companies, by law, have to sign up for this download service. It doesn't give you just deltas from the last file, it gives you full feeds every time you download. To save money on bandwidth (the file is over 2GB zipped) you can only attempt to download the file once a day. If it craps out for any reason, you have to try it again the next day. Just plain dumb. It would be cheaper for all to just host a web service, and this way, as soon as you register your number, it would be active. Instead you have to wait 4 to 6 weeks.

And don't even get me started on all the various state do not call lists that you also have to sign up for. They all have their own systems. Most of them just send out cds with a file of phone numbers once a quarter. Just more proof that govenments are usually clueless.
January 19, 2006 10:06 PM

Annabelle said:

I wish I could say the DNC list has reduced the unwanted calls I get. I've been on it from the start, and its effect for me has been negligible. For starters, it's perfectly legal for lots of telemarketers to call you anyway -- charities (including scam charities), political campaigns, and survey-takers are not covered. Also any business you've dealt with can call you, even without your permission and without your having given your phone number to them.

The worst ones, though, aren't technically telemarketers. They're bill collectors who keep calling for people I don't know. Telling them I've never heard of Juan Vargas (or whichever name they're calling for that day) doesn't seem to reach their tiny reptile brains. They call over and over and over again, and accuse me of being or hiding Juan. When one company gives up, the account is (apparently) sold to another company, and then they start up again after a little while. The kind of people who go into the bill collecting business obviously don't care about their impact on honest people, and aren't motivated to purge wrong numbers from their files. I wish Congress would get busy passing some laws about the phone pestering these people do -- they're far more rude and persistent than the people selling photography packages ever were.

I do try to waste as much of their time as possible now, figuring that at least they aren't bothering during that time. I give myself bonus points if they are sputtering mad by the time they hang up on me.

I do wish there were a way to prevent the calls in the first place though.
April 25, 2006 11:55 AM

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About donxml

I’m an independent consultant, specializing in .Net solutions architecture, based out of New Jersey who also doubles as an evangelist for XML, Domain Driven Design, enterprise architecture and .Net. I do not work for Microsoft, the W3C or any other big company that you may know of (at least not yet). I’ve been an indie for over ten years, and although I’ve been tempted a couple times to take a job with companies like Microsoft, I’ve haven’t found something better than my current situation. I work mostly with the large pharmaceuticals that are based here in New Jersey, and usually find myself on long term contracts. Definitely not the prototypical indie consultant, but it lets me dedicate time to my non-income generating activities like the developer community stuff, plus financing open source projects like XPathmania and MVP-XML. If you would like to talk to me about doing some contract work, just contact me via the contact page. My rates vary widely, depending on lots of different variables, but mostly distance from Jersey, and type of work. Plus, I’ve been known to donate some of my code for various projects.
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